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Accepted for/Published in: JMIR mHealth and uHealth

Date Submitted: Feb 28, 2020
Date Accepted: Apr 10, 2020

The final, peer-reviewed published version of this preprint can be found here:

A Community-Engaged Approach to Creating a Mobile HIV Prevention App for Black Women: Focus Group Study to Determine Preferences via Prototype Demos

Chandler R, Hernandez N, Guillaume D, Grandoit S, Branch-Ellis D, Lightfoot M

A Community-Engaged Approach to Creating a Mobile HIV Prevention App for Black Women: Focus Group Study to Determine Preferences via Prototype Demos

JMIR Mhealth Uhealth 2020;8(7):e18437

DOI: 10.2196/18437

PMID: 32706723

PMCID: 7414400

A Community-engaged approach to Creating a Mobile HIV Prevention Application for Black Women: Preferences and Prototype

  • Rasheeta Chandler; 
  • Natalie Hernandez; 
  • Dominique Guillaume; 
  • Shanaika Grandoit; 
  • Desiré Branch-Ellis; 
  • Marguerita Lightfoot

ABSTRACT

Background:

Background:

Black women are an important but relatively overlooked at-risk group in HIV prevention efforts. Although there is an aggregate decline of HIV diagnoses among women in the United States (U.S.); there are persistent disparate rates of new HIV infections for Black women compared to any other cis-gender female subgroup. Strategies to End the HIV Epidemic for all communities must consider HIV prevention messaging and message delivery mediums that are created with community input. Although mHealth is a popular platform for delivering HIV interventions, there are currently no mobile apps that target cis-Black women with the goal of promoting a comprehensive women’s reproductive health and HIV prevention lifestyle. Previous research recommends inclusion of the target population from project inception and iteratively throughout development, to promote use of the intervention.

Objective:

Objective:

The purpose of this study is to understand cis-gender Black women’s preferences for functionality, format, and design of a mobile HIV prevention app, and to examine their willingness to use an app for HIV prevention.

Methods:

Methods:

We conducted a series of four focus groups with 23 Black cis-gender women. Focus groups included discussion and demonstration elements to address cis-gender women’s general preference for apps, HIV prevention content that would be useful in an app, and preferred app features that would promote use of an HIV centric app. During focus group discussions, participants were shown narrated, custom wireframes of HIV prevention app prototypes to demonstrate potential app function.

Results:

Results:

Findings indicated 10 sub-themes within the coding structure of three overall themes: 1. Health content within the mobile app; 2. Mobile app functionality, format, and design; and 3. other suggested features. Specifically, participants detailed preferred educational content, content distribution, app esthetics, privacy considerations, and marketing of the app.

Conclusions:

Conclusions:

Findings suggest that Black cis-gender women preferred an app that integrated HIV prevention and optimal sexual health promotion. Participants provided a range of preferences for content integration and facilitators of app engagement with an HIV prevention app. Preferences centered on gender- and culturally- congruency of information and content, evidenced by visuals, language, and resources. Black cis-gender women are viable consumers for a mobile app HIV prevention intervention. Clinical Trial: n/a


 Citation

Please cite as:

Chandler R, Hernandez N, Guillaume D, Grandoit S, Branch-Ellis D, Lightfoot M

A Community-Engaged Approach to Creating a Mobile HIV Prevention App for Black Women: Focus Group Study to Determine Preferences via Prototype Demos

JMIR Mhealth Uhealth 2020;8(7):e18437

DOI: 10.2196/18437

PMID: 32706723

PMCID: 7414400

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