Accepted for/Published in: JMIR Formative Research
Date Submitted: Jan 30, 2018
Open Peer Review Period: Jan 30, 2018 - May 8, 2018
Date Accepted: Apr 29, 2019
(closed for review but you can still tweet)
Utilization of an Animated eHealth Video to Increase Knowledge of HIV Post- and Pre-exposure Prophylaxis among African American Women
ABSTRACT
Background:
EHealth technology has significantly impacted HIV prevention strategies, but reach and utilization among African American women has been scarce.
Objective:
To explore the feasibility, acceptability, and preference of an avatar, eHealth video to increase awareness and knowledge of HIV post and pre-exposure prophylaxis (PEP and PrEP) among a sample of African American women.
Methods:
A cross-sectional, descriptive, online study was conducted with 116 African American women ages 18 to 61. We explored: 1) consumer-awareness, 2) intention to use, and 3) preference for post and pre-exposure prophylaxis after watching the eHealth video.
Results:
Eighty-nine percent rated the video as good or higher. A higher rating of the educational video was significantly predicted by: no current use of drugs/alcohol (β = -.814, p = .004); not having unprotected sex in the last 3 months (β =-.488, p = .025); higher income (β =.149, p = .026); lower level of education (β =-.267, p = .005); and, a lower exposure to sexual assault since age 18 (β =-.313, p = .004). After watching the eHealth video, interest in both, PEP and PrEP was high, with intentions to use PEP and PrEP being 96.7% and 75.6% respectively. Ninety-three percent reported recommending PEP and 90.1% PrEP to other women.
Conclusions:
Utilization of an avatar-led, eHealth, online video fostered education about PEP and PrEP. We can leverage this approach to increase awareness and usage among African American women.
Citation
Per the author's request the PDF is not available.
Copyright
© The authors. All rights reserved. This is a privileged document currently under peer-review/community review (or an accepted/rejected manuscript). Authors have provided JMIR Publications with an exclusive license to publish this preprint on it's website for review and ahead-of-print citation purposes only. While the final peer-reviewed paper may be licensed under a cc-by license on publication, at this stage authors and publisher expressively prohibit redistribution of this draft paper other than for review purposes.