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Accepted for/Published in: JMIR Public Health and Surveillance

Date Submitted: Mar 19, 2020
Date Accepted: Mar 31, 2020

The final, peer-reviewed published version of this preprint can be found here:

Preventive Behaviors Conveyed on YouTube to Mitigate Transmission of COVID-19: Cross-Sectional Study

Basch C, Hillyer G, Meleo-Erwin ZC, Jaime C, Mohlman J, Basch CE

Preventive Behaviors Conveyed on YouTube to Mitigate Transmission of COVID-19: Cross-Sectional Study

JMIR Public Health Surveill 2020;6(2):e18807

DOI: 10.2196/18807

PMID: 32240096

PMCID: 7124952

Warning: This is an author submission that is not peer-reviewed or edited. Preprints - unless they show as "accepted" - should not be relied on to guide clinical practice or health-related behavior and should not be reported in news media as established information.

Educating the Public About Reducing Exposure to SARS-CoV-2: Preventive Behaviors Conveyed on YouTube to Mitigate Transmission of COVID-19

  • Corey Basch; 
  • Grace Hillyer; 
  • Zoe C Meleo-Erwin; 
  • Christie Jaime; 
  • Jan Mohlman; 
  • Charles E Basch

ABSTRACT

Background:

Accurate information and guidance about personal behavior to reduce exposure to SARS-CoV-2 is one of the most important elements in mitigating the spread of COVID-19. With over 2+ billion users, YouTube is media channel that millions turn to seeking information.

Objective:

There are currently no published studies investigating the content of YouTube videos related to COVID-19. This study aimed to address this gap in the current knowledge.

Methods:

This study reviews the 100 most widely viewed YouTube videos uploaded throughout the month of January 2020 to describe content covered.

Results:

Collectively, these videos were viewed over 125 million times. Fewer than one-third of the videos covered any of the six key prevention behaviors listed on the CDC website.

Conclusions:

This represents an important missed opportunity for disease prevention.


 Citation

Please cite as:

Basch C, Hillyer G, Meleo-Erwin ZC, Jaime C, Mohlman J, Basch CE

Preventive Behaviors Conveyed on YouTube to Mitigate Transmission of COVID-19: Cross-Sectional Study

JMIR Public Health Surveill 2020;6(2):e18807

DOI: 10.2196/18807

PMID: 32240096

PMCID: 7124952

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