Accepted for/Published in: Journal of Medical Internet Research
Date Submitted: Jan 22, 2020
Date Accepted: Apr 11, 2021
Warning: This is an author submission that is not peer-reviewed or edited. Preprints - unless they show as "accepted" - should not be relied on to guide clinical practice or health-related behavior and should not be reported in news media as established information.
Reviewing Social Media Usage for Health Promotion: A categorization in terms of user types, content types, and levels of impact
ABSTRACT
Social media has been widely used in the health context. Previous reviews have summarized social media usage in health interventions, health campaigns, medical education, and disease outbreak surveillance. However, these reviews were mostly from the perspective of health organizations. In recent years, there has not been much effort in comprehensively reviewing how social media are used by various types of users in various ways for health promotion. The current review searched literature published after 2006 and summarized social media usages for health promotion identified in the literature. The review proposed a framework to categorize these usages identified in terms of user types, content types, and level of impact. New trends and current gaps in social media usage for health promotion were also discussed.
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