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Accepted for/Published in: JMIR Public Health and Surveillance

Date Submitted: Jul 6, 2026
Date Accepted: Oct 1, 2026

The final, peer-reviewed published version of this preprint can be found here:

Viability of Public Statistics–Based Synthetic Personas in Small-Area Public Health Surveillance: Sociodemographic Benchmark Consistency Study Using Korea Community Health Survey and Korean Statistical Information Service Data

Kim M

Viability of Public Statistics–Based Synthetic Personas in Small-Area Public Health Surveillance: Sociodemographic Benchmark Consistency Study Using Korea Community Health Survey and Korean Statistical Information Service Data

JMIR Public Health Surveill 2026;12:e106306

DOI: 10.2196/106306

PMID: 43002762

Can Public-Statistics-Based Synthetic Personas Support Small-Area Public Health Surveillance? A Sociodemographic Benchmark Consistency Study Using CHS and KOSIS Data

  • Miryoung Kim

ABSTRACT

Background:

Background:

Synthetic population and persona datasets can provide artificial individual-level records without exposing personal data. For surveillance use, however, they must preserve the joint profiles that define vulnerable groups, not only marginal distributions.

Objective:

This study evaluated whether a public-statistics-based Korean synthetic persona dataset is consistent with Korea Community Health Survey (CHS) and Korean Statistical Information Service (KOSIS) benchmarks for auxiliary small-area public health surveillance.

Methods:

We compared synthetic persona rows with CHS 2021-2025 survey benchmarks and selected KOSIS municipal-level indicators. Harmonized variables included region, age group, sex, marital status, living-alone status, education, economic activity, and occupation. We assessed marginal, joint, high-dimensional, and policy-relevant vulnerable profiles using percentage-point differences, total variation distance (TVD), Jensen-Shannon divergence, sparse-cell sensitivity, temporal-stability diagnostics, KOSIS regional correlations, and 500-replicate stratified cluster bootstrap intervals for main TVD and Jensen-Shannon divergence estimates.

Results:

Persona rows closely matched CHS benchmarks for basic margins, including age group (TVD 0.007; bootstrap 95% CI 0.005-0.008), living-alone status (TVD 0.008; 95% CI 0.007-0.009), sex (TVD 0.010; 95% CI 0.009-0.011), and province (TVD 0.010; 95% CI 0.009-0.011). Larger differences appeared for education (TVD 0.049; 95% CI 0.048-0.051), marital status (TVD 0.050; 95% CI 0.049-0.052), and occupation (TVD 0.183; 95% CI 0.182-0.184). Excluding occupation, TVD increased from age by sex (0.016; 95% CI 0.015-0.017) to the municipal-level age-sex-living-alone-education profile (0.118; 95% CI 0.117-0.119) and the national high-dimensional profile (0.138; 95% CI 0.137-0.139). High-dimensional discrepancies persisted after sparse-cell restrictions; for the national high-dimensional profile, TVD remained 0.222 after restricting to CHS cells with an n of 100 or more. KOSIS comparisons showed strong regional ranking consistency for aged-population share (Pearson 0.985; Spearman 0.980).

Conclusions:

The synthetic persona data captured basic demographic margins and regional aging-related vulnerability patterns, but fell short for high-dimensional profiles relevant to subgroup surveillance. They should not be used as stand-alone substitutes for observed surveillance data. A more defensible role is auxiliary use in scenario analysis, vulnerability profiling, surveillance planning, and calibration workflows when benchmark differences and uncertainty are reported.


 Citation

Please cite as:

Kim M

Viability of Public Statistics–Based Synthetic Personas in Small-Area Public Health Surveillance: Sociodemographic Benchmark Consistency Study Using Korea Community Health Survey and Korean Statistical Information Service Data

JMIR Public Health Surveill 2026;12:e106306

DOI: 10.2196/106306

PMID: 43002762

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