Previously submitted to: Journal of Medical Internet Research (no longer under consideration since Dec 16, 2020)
Date Submitted: Oct 4, 2020
Warning: This is an author submission that is not peer-reviewed or edited. Preprints - unless they show as "accepted" - should not be relied on to guide clinical practice or health-related behavior and should not be reported in news media as established information.
Analysis of Media Outlets on Women´s Health: Interest on Contraceptives and their Side Effects, with Negative Perceptions of Tubal Ligation
ABSTRACT
Background:
Media outlets influence social attitudes toward health habits. Analysis of tweets has become a tool for health research.
Objective:
The objective of this study was to investigate the distribution of tweets about women´s health and the interest generated among Twitter users.
Methods:
We investigated tweets posted by 25 major U.S. media outlets about pre-menopausal and post-menopausal women´s health between January 2009 and December 2019 as well as the retweets generated. In addition, we measured the sentiment analysis of these tweets as well as their potential dissemination.
Results:
A total of 376 tweets were analyzed. Pre-menopausal women´s health accounted for most of the tweets (75.3%). Contraception was the main focus of the tweets, while a very limited number were related to infertility (1.4%). With regards to medical content, the effectiveness of contraceptive methods was the most frequent topic (46.2%). However, tweets related to side effects achieved the highest retweet-to-tweet ratio (70.3). The analysis of sentiments showed negative perceptions on tubal ligation.
Conclusions:
The U.S. media outlets analyzed focused their content on contraception, while Twitter users showed great interest in side effects.
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